It’s totally normal to hate selling. But it’s essential to running a business. We talk about how we lose our trust in our own offerings because of a bad experience we had. To overcome that, Ronii and Ashley talk about the process of doing marketing research calls to gather data on what people want and to make connections. Then turning those conversations into potential work. Ronii has a breakthrough on her offerings and messaging and Ashley talks about how her Zoom Teas have helped with inspiration and clarity.