Detailed

Brand Direction

How can I help?

There have been amazing opportunities that have followed someone saying to me “close the door, I have something to share with you” and they whisper their plans to me.  

The need for Brand Direction as its own offering was inspired by work larger in scope than just Brand Design.

Situations such as acquisitions, mergers, remodels, red carpet movie premieres, launches, brand-aversary’s… have all called for my Creative Direction.  Think of it in terms of consulting with a creative general contractor who, like a traditional one, brings in their own subcontractors or partners with yours to get the job done.  

In this type of ongoing consultation I wear three hats as your: Creative Director, Brand Manager and Project Coordinator.

Often in times of change, synergistic collaboration and consultation is just the thing you need. You’re busy being the boss and CEO of your company, allow me to support you in directing and overseeing the creative details.  

As the scope varies greatly with this service, I like to determine expectations, desired deliverables, timeline, retainer compensation and define overall success.

 

Investment: 3-Month, 6-Month, Yearly Retainer Options

Linda Hagan

I was struggling to put together my vision, mission, and values. I had the words on paper but the melody was not there. Our one-hour Brand Intensive was exactly what I needed to bring it all together. Ashley made the process so much fun, yet kept us on point throughout our valuable time. The final product, a beautiful vision, mission, and set of values that sing a beautiful song of inspiration, will be integrated into all aspects of my company; from the website to our partner agreements.

Linda Hagan

Jane Boutwell, Well Said Consulting

It was clear to me in the first 5 minutes of meeting Ashley that I was in the hands of a creative, capable and highly intuitive person. Her Pinterest board exercise alone was both addictive and insightful. Ashley’s energy, organizational skills, and laser-like focus became contagious. You will accomplish more in a 3 hour session with Ashley than most people accomplish in a full day.

Jane Boutwell, Well Said Consulting

Kathleen Lansing

Ashley’s branding insights have been so helpful to my work as I have transitioned from a retail store owner with 13 employees to an SBDC business coach over the past few years. Having had to reinvent myself completely, her approach to branding has made the journey both meaningful and FUN!

Kathleen Lansing

Megan Tucker - Renewal Spa & Beauty

Ashley took my chaotic and crazy brain and was able to sort everything for me. Creating my style, colors, ideal look and feel for my business. I just loved working with her and cannot rave about her enough!!

Megan Tucker - Renewal Spa & Beauty

Molly Mahoney - The Prepared Performer

Grateful for the support I had from Ashley in going through a complete rebrand of my company. She took two or three (maybe four) ideas I was very passionate about and pulled out a new brand concept that honors the playfulness I didn't want to lose. Her process helps businesses develop clarity, cohesion, and stand out in the marketplace. The attention to detail really does live up to the business name… Iconic

Molly Mahoney - The Prepared Performer

Evelin Marsh - Evelin Marsh Studio

I was very overwhelmed starting to build my brand but Ashley came in with the magic wand, touched my computer and with a few clicks everything came alive. Her patience, multitasking and superwoman dynamics have created the final vision of my dreams. I recommend this iconic lady for those who want something unique, special and made with love.

Evelin Marsh - Evelin Marsh Studio

Jon Turino

Ashley did a brand audit with me and it was awesome! Very valuable and worth twice what she offers it for.

Jon Turino

Diane Weekley - The Art Of Living

Before working with Ashley I struggled. I felt frustrated and never confident that any of it truly reflected my business or brand. Her very detailed approach reignited in me the reason why I do what I do. She easily grasped my vision for my business and expanded upon it so beautifully. I am still not sure if it was what my heart longed to say, or she taught it a new song to sing.

Diane Weekley - The Art Of Living

Claire Jones - Cushy Couture

Ashley’s been vital to the cohesion of my marketing team, responsible for communicating and delivering the brand message. She has expertly guided them and provided thoughtful feedback in a way that speaks to her unwavering commitment to standards of excellence. Nothing is half-assed with Ashley.

Claire Jones - Cushy Couture

Claire Jones - Cushy Couture

Working with Ashley is wonderfully refreshing, shocking, and a thrilling experience. She drills down into what makes you and your business unique and then comprehensively amplifies it with cohesive visual branding.

Claire Jones - Cushy Couture

Kelly Mooney - Kelly Mooney Photography

With Ashley’s help, I was able to identify my competitive advantage and assets while building up my brand to better target my dream clients. My business has more than doubled, and it happened “right away.” I attract higher paying, lower-maintenance clients that fit my brand's persona perfectly.

Kelly Mooney - Kelly Mooney Photography

Crystal Tosh - Rock Star Marketing

You are your brand and you need Ashley to pull it out of you.Trust me, I’ve been part of her proven, magic, freakishly good process. If only I’d started there! It would’ve been so much easier. Save yourself loads of cash, working backwards and start with this magical branding genius.

Crystal Tosh - Rock Star Marketing

Kelly Tenny

So freaking awesome. What a transformation to my business! Honestly… this should be THE NUMBER ONE step for every business owner and entrepreneur.

Kelly Tenny

Shuana VanBogart

Ashley is incredibly passionate about her work and as the name suggests, attentive to the details! You are in excellent hands working with Ashley on your brand.

Shana VanBogart

Tina Baker - Empower Sacred Balance

I have no idea where I’d be without Ashley. She’s really helped build the foundation of my business with her knowledge, intuition, passion, A-Team, woo-woo-ness, and consistency!

Tina Baker

Violetta Krok

Ashley did pure magic! You cannot imagine how long my journey has been. It’s just incredible what she’s done for me. After all the happy tears, I cannot stop smiling. I shook my pom-poms and cried in happiness over the work she’s created for me.

Violetta Krok

What's Included

A LA CARTE

  • Brand Strategy
  • Brand Design
  • Brand Development

  • Brand Management
  • Creative Direction
  • Project Management

  • Reserved Meeting Schedule
  • Voxer Access
  • A-Team Specialist Access

  • & more!

  • Want outside perspective, a creative eye, and attention to detail
  • Need a creative director, brand manager and project coordinator in one
  • Have larger projects than just Brand Design and are looking for a confidant, camaraderie, collaboration and synergistic collaboration.
  • Book a strategy call with me, specifying your interest in a Brand Intensive
    • If calendar options are not available or do not work with your schedule please just email me at: ashley@iconicdetails.com or call 541.301.6554 so we can coordinate something.  Time Zones and scheduling will never be an issue.  
  • Prep for your intensive:
    • Decide how you’d like to use your time:  What do you want to discuss or do?
    • Choose how you want to use your time: 3×1-Hour sessions, 2×90-Minute sessions or a 3-Hour session.
    • Consider requesting additional support with 30 Day of Voxer access.  24/7 access for accountability, follow up, integration, questions, etc. for only $200 more.
  • CLICK HERE to complete the Project Application.  To ensure you get the most out of our time together lets get a few of the basic details out of the way so we can just dive right in. This must be complete PRIOR to your scheduled Brand Review